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Duarte, F., Emanuel-Correia, R., Tomé, S. & Gama, A. (2023). Launching prosocial crowdfunding campaigns: The final countdown. Emerging Markets Finance and Trade. N/A

F. Duarte et al.,  "Launching prosocial crowdfunding campaigns: The final countdown", in Emerging Markets Finance and Trade, vol. N/A, 2023

@article{duarte2023_1716170054360,
	author = "Duarte, F. and Emanuel-Correia, R. and Tomé, S. and Gama, A.",
	title = "Launching prosocial crowdfunding campaigns: The final countdown",
	journal = "Emerging Markets Finance and Trade",
	year = "2023",
	volume = "N/A",
	number = "",
	doi = "10.1080/1540496X.2023.2278645",
	url = "https://www.tandfonline.com/doi/full/10.1080/1540496X.2023.2278645"
}

TY  - JOUR
TI  - Launching prosocial crowdfunding campaigns: The final countdown
T2  - Emerging Markets Finance and Trade
VL  - N/A
AU  - Duarte, F.
AU  - Emanuel-Correia, R.
AU  - Tomé, S.
AU  - Gama, A.
PY  - 2023
SN  - 1540-496X
DO  - 10.1080/1540496X.2023.2278645
UR  - https://www.tandfonline.com/doi/full/10.1080/1540496X.2023.2278645
AB  - Prosocial crowdfunding has achieved a growing audience by providing a financing source for entrepreneurs in the microfinance space. Using data from Kiva, a leading prosocial crowdfunding platform, we examined whether there is a right time to launch a crowdfunding campaign. This is the first study to unravel the role of temporal patterns in securing funds in emerging markets. Our results indicate a reverse turn-of-the-month effect on the fully funded campaigns. We further identified a “positive winter prosocial effect” and a “positive first-half-of-the-week effect” on successful fundraising. As such, our study highlights relevant similarities between financial markets and crowdfunding.
ER  -