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The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.

Export Reference (APA) 
Almeida, D. & Rita, P. (2009). Study of customer's perceptual antecedents of value and attitude toward Electronic Marketing Communication tools (e-mail and SMS): An Application to the Tourism Industry. In Academy of Marketing Conference. (pp. 0-0). Leeds: Academy of Marketing.
Export Reference (IEEE) 
D. Almeida and P. M. Rita,  "Study of customer's perceptual antecedents of value and attitude toward Electronic Marketing Communication tools (e-mail and SMS): An Application to the Tourism Industry", in Academy of Marketing Conf., Leeds, Academy of Marketing, 2009, pp. 0-0
Export BibTeX 
@inproceedings{almeida2009_1716150922697,
	author = "Almeida, D. and Rita, P.",
	title = "Study of customer's perceptual antecedents of value and attitude toward Electronic Marketing Communication tools (e-mail and SMS): An Application to the Tourism Industry",
	booktitle = "Academy of Marketing Conference",
	year = "2009",
	editor = "",
	pages = "0-0",
	publisher = "Academy of Marketing",
	address = "Leeds",
	organization = "University of Leeds",
	url = ""
}
Export RIS 
TY  - CPAPER
TI  - Study of customer's perceptual antecedents of value and attitude toward Electronic Marketing Communication tools (e-mail and SMS): An Application to the Tourism Industry
T2  - Academy of Marketing Conference
AU  - Almeida, D.
AU  - Rita, P.
PY  - 2009
SP  - 0-0
CY  - Leeds
ER  -