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Keogh, J.G., Ramos, R. F., Gómez, J.M. & Rejeb, A. (2024). Retail supply chains: The growing importance of technology and supply chain standards for enhancing efficiency, visibility, transparency, and trust at the digital-physical B2B systems interface. In Laurette Dubé, Maxime C. Cohen, Nathan Yang, and Bassem Monla (Ed.), Precision retailing: Driving results with behavioral insights and data analytics. (pp. 359-378).: University of Toronto Press.
J. Keogh et al., "Retail supply chains: The growing importance of technology and supply chain standards for enhancing efficiency, visibility, transparency, and trust at the digital-physical B2B systems interface", in Precision retailing: Driving results with behavioral insights and data analytics, Laurette Dubé, Maxime C. Cohen, Nathan Yang, and Bassem Monla, Ed., University of Toronto Press, 2024, pp. 359-378
@incollection{keogh2024_1782488311313,
author = "Keogh, J.G. and Ramos, R. F. and Gómez, J.M. and Rejeb, A.",
title = "Retail supply chains: The growing importance of technology and supply chain standards for enhancing efficiency, visibility, transparency, and trust at the digital-physical B2B systems interface",
chapter = "",
booktitle = "Precision retailing: Driving results with behavioral insights and data analytics",
year = "2024",
volume = "",
series = "",
edition = "",
pages = "359-359",
publisher = "University of Toronto Press",
address = "",
url = "https://utorontopress.com/9781487542719/precision-retailing/"
}
TY - CHAP TI - Retail supply chains: The growing importance of technology and supply chain standards for enhancing efficiency, visibility, transparency, and trust at the digital-physical B2B systems interface T2 - Precision retailing: Driving results with behavioral insights and data analytics AU - Keogh, J.G. AU - Ramos, R. F. AU - Gómez, J.M. AU - Rejeb, A. PY - 2024 SP - 359-378 UR - https://utorontopress.com/9781487542719/precision-retailing/ AB - The chapter provides an overview of existing challenges encountered by retail firms and their global supply chains. These include the possibilities of end-to-end visibility, industry standards and traceability data, and technology to increase efficiency, transparency, and trust. The importance of these elements is highlighted for businesses and consumers, and vital recommendations for practitioners are provided. ER -
English