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Export Reference (APA) 
Tavares de Carvalho, P. & Raimundo, R. J. (2025). Ikigai and career choices in hospitality and tourism: A study of student motivations amidst industry disruptions. Tourism and Hospitality. 6 (2)
Export Reference (IEEE) 
P. M. Carvalho and R. J. Raimundo,  "Ikigai and career choices in hospitality and tourism: A study of student motivations amidst industry disruptions", in Tourism and Hospitality, vol. 6, no. 2, 2025
Export BibTeX 
@article{carvalho2025_1765574680010,
	author = "Tavares de Carvalho, P. and Raimundo, R. J.",
	title = "Ikigai and career choices in hospitality and tourism: A study of student motivations amidst industry disruptions",
	journal = "Tourism and Hospitality",
	year = "2025",
	volume = "6",
	number = "2",
	doi = "10.3390/tourhosp6020074",
	url = "https://www.mdpi.com/journal/tourismhosp"
}
Export RIS 
TY  - JOUR
TI  - Ikigai and career choices in hospitality and tourism: A study of student motivations amidst industry disruptions
T2  - Tourism and Hospitality
VL  - 6
IS  - 2
AU  - Tavares de Carvalho, P.
AU  - Raimundo, R. J.
PY  - 2025
SN  - 2673-5768
DO  - 10.3390/tourhosp6020074
UR  - https://www.mdpi.com/journal/tourismhosp
AB  - This study explores the motivations of students pursuing a university degree in hospitality and tourism and their intention to build a career in the sector. The research focused on students and recent graduates (up to two years post-graduation) from two universities in Portugal’s largest cities, Lisbon and Oporto, offering Hotel/Tourism Management programs. A quantitative study was carried out, and out of 610 questionnaires distributed, 346 valid responses were analysed using the structural equation modelling technique. Findings indicate that personal motivations, as well as macro and micro perspectives, influence the decision to pursue a degree in hospitality and tourism. Younger individuals with no prior industry experience tend to have a more optimistic outlook compared to older students or those with work experience. A key challenge is sustaining this optimism throughout their careers, which can enhance job satisfaction and improve retention in a sector known for high turnover rates. Unlike previous studies, this research links students’ motivations to their “Ikigai”—the pursuit of purpose and fulfilment. The desire to create meaningful experiences for others adds another dimension to understanding students’ motivations, particularly when considering differences in age and work experience.
ER  -