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Couraceiro, P., Paisana, M. & Vasconcelos, A. (2025). Scrolling with (dis)comfort on AI-generated news: Exploring group differences and the role of social media use in Portugal. Revista de Comunicación. 24 (2), 83-107

P. J. Couraceiro et al.,  "Scrolling with (dis)comfort on AI-generated news: Exploring group differences and the role of social media use in Portugal", in Revista de Comunicación, vol. 24, no. 2, pp. 83-107, 2025

@article{couraceiro2025_1764945056720,
	author = "Couraceiro, P. and Paisana, M. and Vasconcelos, A.",
	title = "Scrolling with (dis)comfort on AI-generated news: Exploring group differences and the role of social media use in Portugal",
	journal = "Revista de Comunicación",
	year = "2025",
	volume = "24",
	number = "2",
	doi = "10.26441/RC24.2-2025-4049",
	pages = "83-107",
	url = "https://revistadecomunicacion.com/about"
}

TY  - JOUR
TI  - Scrolling with (dis)comfort on AI-generated news: Exploring group differences and the role of social media use in Portugal
T2  - Revista de Comunicación
VL  - 24
IS  - 2
AU  - Couraceiro, P.
AU  - Paisana, M.
AU  - Vasconcelos, A.
PY  - 2025
SP  - 83-107
SN  - 1684-0933
DO  - 10.26441/RC24.2-2025-4049
UR  - https://revistadecomunicacion.com/about
AB  - Purpose. The increasing role of artificial intelligence (AI) in news production raises important questions about audience acceptance. This research explores group differences in comfort levels toward news generated by AI and news produced with AI assistance, focusing on the effect of the  main  news  sources.  It  is  hypothesized  that  using  social  media  as  a  main  gateway  for  news  may  influence comfort with AI-generated news due to the users’ familiarity with algorithm personalization. Methodology. A quantitative analysis was conducted on a representative sample of 2012 Portuguese internet users. Nonparametric tests were applied for group comparisons, and a composite AI Comfort Index was developed to enable parametric testing of interaction effects between awareness of AI and main  source  of  news.  Results  and  Conclusions.  The analysis identifies higher comfort levels when AI  is  presented  as  an  assistant  rather  than  the  primary  generator  of  the  news.  The  results  highlight  significant differences among groups based on demographic and trust-related factors. Additionally, significant effects are detected in the comparison between groups with lower and higher levels of AI awareness and between social media and traditional news users. Despite not statistically significant, the  interaction  effect  reveals  that  where  users  with  higher  awareness  of  AI  who  relied  on  social  media as their main source of news shows a noticeable increase in comfort with AI-generated news. Contribution. These findings underscore the importance of considering the main source of news in discussions of AI acceptance in journalism, particularly as current developments point out that new AI powered resources, namely chatbots, could play an important role in the news distribution.
ER  -