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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Hoang, D., Loureiro, S. M. C., Kousi, S. & Martinez, L. F. (2025). Luxury fashion apps: Functional and hedonic customer experiences. International Journal of Consumer Studies. 49 (3)
Exportar Referência (IEEE) 
D. Hoang et al.,  "Luxury fashion apps: Functional and hedonic customer experiences", in Int. Journal of Consumer Studies, vol. 49, no. 3, 2025
Exportar BibTeX 
@article{hoang2025_1770105331791,
	author = "Hoang, D. and Loureiro, S. M. C. and Kousi, S. and Martinez, L. F.",
	title = "Luxury fashion apps: Functional and hedonic customer experiences",
	journal = "International Journal of Consumer Studies",
	year = "2025",
	volume = "49",
	number = "3",
	doi = "10.1111/ijcs.70047",
	url = "https://onlinelibrary.wiley.com/journal/14706431"
}
Exportar RIS 
TY  - JOUR
TI  - Luxury fashion apps: Functional and hedonic customer experiences
T2  - International Journal of Consumer Studies
VL  - 49
IS  - 3
AU  - Hoang, D.
AU  - Loureiro, S. M. C.
AU  - Kousi, S.
AU  - Martinez, L. F.
PY  - 2025
SN  - 1470-6423
DO  - 10.1111/ijcs.70047
UR  - https://onlinelibrary.wiley.com/journal/14706431
AB  - This study explores the experience continuance intention of Millennial fashion enthusiasts to use luxury fashion mobile apps. We conducted a hybrid thematic, longitudinal qualitative study that included in-depth semi-structured interviews with 26 Millennials, including frequent buyers, bloggers, retailers, and researchers. The findings reveal that both hedonic and functional motivations are significant predictors of experience continuation intent. Participants were motivated by the visual appearance and innovative solutions provided by luxury fashion mobile apps, as well as the transparency, effort reduction, user interface fulfillment, and product content that were deemed functional. On the other hand, barriers to continued use included feature inefficiency and poor social connectivity for hedonic motivation; technical defects, purpose ambiguity, lack of artificial intelligence presence, and non-exclusivity for functional motivation. This study enhances the body of literature on customer experience in the luxury industry, and the findings can serve as a foundation for future research in the luxury industry and other contexts, with implications for both academia and practice.
ER  -