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Export Reference (APA)
yildiz, D., Loureiro, S. M. C. & Guerreiro, J. (2025). Human, virtual, or both? A systematic literature review on influencer marketing in the metaverse. In Conference book proceedings of 18th Annual Conference of the EuroMed Academy of Business: Exploring New Horizons in Business and Management.
Export Reference (IEEE)
D. Yildiz et al.,  "Human, virtual, or both? A systematic literature review on influencer marketing in the metaverse", in Conf. book proceedings of 18th Annu. Conf. of the EuroMed Academy of Business: Exploring New Horizons in Business and Management, 2025
Export BibTeX
@inproceedings{yildiz2025_1769467944180,
	author = "yildiz, D. and Loureiro, S. M. C. and Guerreiro, J.",
	title = "Human, virtual, or both? A systematic literature review on influencer marketing in the metaverse",
	booktitle = "Conference book proceedings of 18th Annual Conference of the EuroMed Academy of Business: Exploring New Horizons in Business and Management",
	year = "2025",
	editor = "",
	volume = "",
	number = "",
	series = "",
	publisher = "",
	address = "",
	organization = ""
}
Export RIS
TY  - CPAPER
TI  - Human, virtual, or both? A systematic literature review on influencer marketing in the metaverse
T2  - Conference book proceedings of 18th Annual Conference of the EuroMed Academy of Business: Exploring New Horizons in Business and Management
AU  - yildiz, D.
AU  - Loureiro, S. M. C.
AU  - Guerreiro, J.
PY  - 2025
ER  -