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Martinez, Luisa M., Rando, B., Agante, Luisa & Abreu, A. M. (2021). True colors: Consumers’ packaging choices depend on the color of retail environment. Journal of Retailing and Consumer Services. 59, 102372
M. L. M. et al., "True colors: Consumers’ packaging choices depend on the color of retail environment", in Journal of Retailing and Consumer Services, vol. 59, pp. 102372, 2021
@article{m.2021_1779909070663,
author = "Martinez, Luisa M. and Rando, B. and Agante, Luisa and Abreu, A. M.",
title = "True colors: Consumers’ packaging choices depend on the color of retail environment",
journal = "Journal of Retailing and Consumer Services",
year = "2021",
volume = "59",
number = "",
doi = "10.1016/j.jretconser.2020.102372",
pages = "102372",
url = "http://dx.doi.org/10.1016/j.jretconser.2020.102372"
}
TY - JOUR TI - True colors: Consumers’ packaging choices depend on the color of retail environment T2 - Journal of Retailing and Consumer Services VL - 59 AU - Martinez, Luisa M. AU - Rando, B. AU - Agante, Luisa AU - Abreu, A. M. PY - 2021 SP - 102372 SN - 0969-6989 DO - 10.1016/j.jretconser.2020.102372 UR - http://dx.doi.org/10.1016/j.jretconser.2020.102372 ER -
English