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The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.

Export Reference (APA) 
Loureiro, S. M. C., Filipe, Y. & Pires, A. R. (2013). Exploring the antecedents of brand equity in service industry. In Demetris Vrontis, Yaakov Weber and Shlomo Tarba (Ed.), Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation (pp. 1434?1447). EuroMed Press.
Export Reference (IEEE) 
S. M. Loureiro et al.,  "Exploring the antecedents of brand equity in service industry ", in Conf. book Proc. of 6th EuroMed Conf. of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation , Demetris Vrontis, Yaakov Weber and Shlomo Tarba , Ed., EuroMed Press, 2013, pp. 1434-1447
Export BibTeX 
@inproceedings{loureiro2013_1789189799016,
	author = "Loureiro, S. M. C. and Filipe, Y. and Pires, A. R.",
	title = "Exploring the antecedents of brand equity in service industry ",
	booktitle = "Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation ",
	year = "2013",
	editor = "Demetris Vrontis, Yaakov Weber and Shlomo Tarba ",
	volume = "",
	pages = "1434-1447",
	publisher = "EuroMed Press",
	address = "",
	organization = "",
	url = "http://www.emrbi.com/photos/uploads/euromed2013%20book%20of%20proceedings-2013-10-15.pdf"
}
Export RIS 
TY  - CPAPER
TI  - Exploring the antecedents of brand equity in service industry 
T2  - Conference book Proceedings of 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Challenges through Management Innovation 
AU  - Loureiro, S. M. C.
AU  - Filipe, Y.
AU  - Pires, A. R.
PY  - 2013
SP  - 1434-1447
UR  - http://www.emrbi.com/photos/uploads/euromed2013%20book%20of%20proceedings-2013-10-15.pdf
ER  -