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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Sarkar, B. & Loureiro, S. M. C. (2013). Attitude and Intentions Toward Verbal Messages In Print Advertising: Comparison India and Portugal. Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis . 83-94
Exportar Referência (IEEE)
B. Sarkar and S. M. Loureiro,  "Attitude and Intentions Toward Verbal Messages In Print Advertising: Comparison India and Portugal", in Proc. of the 5th Global Management Conf. on Managing Globalization in Times of Economic Crisis , pp. 83-94, 2013
Exportar BibTeX
@misc{sarkar2013_1732203091276,
	author = "Sarkar, B. and Loureiro, S. M. C.",
	title = "Attitude and Intentions Toward Verbal Messages In Print Advertising: Comparison India and Portugal",
	year = "2013",
	howpublished = "Ambos (impresso e digital)",
	url = "http://gszdi.szie.hu/sites/default/files/5th_GMC_Lisbon_flyer.pdf"
}
Exportar RIS
TY  - CPAPER
TI  - Attitude and Intentions Toward Verbal Messages In Print Advertising: Comparison India and Portugal
T2  - Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis 
AU  - Sarkar, B.
AU  - Loureiro, S. M. C.
PY  - 2013
SP  - 83-94
UR  - http://gszdi.szie.hu/sites/default/files/5th_GMC_Lisbon_flyer.pdf
ER  -