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Loureiro, S. M. C. & de Araújo, C. (2013). Luxury Values as drivers for Consumer Behaviour: Luxury Clothes Brand Context. Proceedings of 8th Global Brand Conference of the Academy of Marketing.-Theme: Brand, Corporate Identity and Reputation and Sustainability. 490-497
S. M. Loureiro and C. M. Araújo, "Luxury Values as drivers for Consumer Behaviour: Luxury Clothes Brand Context", in Proc. of 8th Global Brand Conf. of the Academy of Marketing.-Theme: Brand, Corporate Identity and Reputation and Sustainability, pp. 490-497, 2013
@misc{loureiro2013_1716052233145, author = "Loureiro, S. M. C. and de Araújo, C.", title = "Luxury Values as drivers for Consumer Behaviour: Luxury Clothes Brand Context", year = "2013", howpublished = "Both (printed and digital)", url = "http://www.porto.ucp.pt/globalbrandconference/" }
TY - CPAPER TI - Luxury Values as drivers for Consumer Behaviour: Luxury Clothes Brand Context T2 - Proceedings of 8th Global Brand Conference of the Academy of Marketing.-Theme: Brand, Corporate Identity and Reputation and Sustainability AU - Loureiro, S. M. C. AU - de Araújo, C. PY - 2013 SP - 490-497 UR - http://www.porto.ucp.pt/globalbrandconference/ ER -