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The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.
Sequeira, Vinhas da Silva, Rui & S.F (2014). Corporate Brand: Business to Business. In T.C. Melewar and S.F. Syed Alwi (Ed.), Corporate Branding: Arenas, Areas and Approaches In Melewar, T.C. and Syed Alwi, S.F. eds. Londres/ Reino Unido: Routledge.
N. Sequeira et al., "Corporate Brand: Business to Business", in Corporate Branding: Arenas, Areas and Approaches In Melewar, T.C. and Syed Alwi, S.F. eds., T.C. Melewar and S.F. Syed Alwi, Ed., Londres/ Reino Unido, Routledge, 2014, vol. NA
@incollection{sequeira2014_1765612782858,
author = "Sequeira and Vinhas da Silva, Rui and S.F",
title = "Corporate Brand: Business to Business",
booktitle = "Corporate Branding: Arenas, Areas and Approaches In Melewar, T.C. and Syed Alwi, S.F. eds.",
year = "2014",
volume = "NA",
series = "NA",
edition = "1ª",
publisher = "Routledge",
address = "Londres/ Reino Unido",
url = ""
}
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