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Davcik, N. & Vinhas da Silva, Rui (2013). Brand Value: A Definition, Conceptual & Research Design. open research seminar.
N. Davcik and R. M. Silva, "Brand Value: A Definition, Conceptual & Research Design", in open research seminar, barcelona, 2013
@misc{davcik2013_1734886211044, author = "Davcik, N. and Vinhas da Silva, Rui", title = "Brand Value: A Definition, Conceptual & Research Design", year = "2013", howpublished = "Outro", url = "http://www.esade.edu/web/eng/about-esade/today/events/viewelement/292976/1/11-10-2013/open-research-seminar" }