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Pereira, H., Rita, P. & Salgueiro, M.F. (2014). A Relationship Marketing Approach to the Online Purchase of Tourism Products. In Enrique Bigné, EMAC 2014 Conference Chair (Ed.), EMAC 2014 - Paradigm Shifts & Interactions. Valência: Universitat de Valencia.
H. M. Pereira et al., "A Relationship Marketing Approach to the Online Purchase of Tourism Products", in EMAC 2014 - Paradigm Shifts & Interactions, Enrique Bigné, EMAC 2014 Conference Chair, Ed., Valência, Universitat de Valencia, 2014, vol. 43th
@inproceedings{pereira2014_1734890550042, author = "Pereira, H. and Rita, P. and Salgueiro, M.F.", title = "A Relationship Marketing Approach to the Online Purchase of Tourism Products", booktitle = "EMAC 2014 - Paradigm Shifts & Interactions", year = "2014", editor = "Enrique Bigné, EMAC 2014 Conference Chair", volume = "43th", publisher = "Universitat de Valencia", address = "Valência", organization = "European Marketing Academy - EMAC", url = "" }