Export Publication
The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.
Pereira, H., Rita, P. & Salgueiro, M.F. (2014). A Relationship Marketing Approach to the Online Purchase of Tourism Products. In Enrique Bigné, EMAC 2014 Conference Chair (Ed.), EMAC 2014 - Paradigm Shifts & Interactions. Valência: Universitat de Valencia.
H. M. Pereira et al., "A Relationship Marketing Approach to the Online Purchase of Tourism Products", in EMAC 2014 - Paradigm Shifts & Interactions, Enrique Bigné, EMAC 2014 Conference Chair, Ed., Valência, Universitat de Valencia, 2014, vol. 43th
@inproceedings{pereira2014_1765574485942,
author = "Pereira, H. and Rita, P. and Salgueiro, M.F.",
title = "A Relationship Marketing Approach to the Online Purchase of Tourism Products",
booktitle = "EMAC 2014 - Paradigm Shifts & Interactions",
year = "2014",
editor = "Enrique Bigné, EMAC 2014 Conference Chair",
volume = "43th",
publisher = "Universitat de Valencia",
address = "Valência",
organization = "European Marketing Academy - EMAC",
url = ""
}
Português