Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Brochado, A. & Marques, S. (2014). Understanding the private label prone shopper of yogurts . In Proceedings of the 9th Global Brand Conference of the Academy of Marketing´s Brand Corporate Identity and Reputation Special Interest Group. Hertfordshire: Academy of Marketing.
Exportar Referência (IEEE) 
A. M. Brochado and S. M. Marques,  "Understanding the private label prone shopper of yogurts ", in Proc. of the 9th Global Brand Conf. of the Academy of Marketing´s Brand Corporate Identity and Reputation Special Interest Group, Hertfordshire, Academy of Marketing, 2014
Exportar BibTeX 
@inproceedings{brochado2014_1732201657434,
	author = "Brochado, A. and Marques, S.",
	title = "Understanding the private label prone shopper of yogurts ",
	booktitle = "Proceedings of the 9th Global Brand Conference of the Academy of Marketing´s Brand Corporate Identity and Reputation Special Interest Group",
	year = "2014",
	editor = "",
	volume = "",
	number = "",
	series = "",
	publisher = "Academy of Marketing",
	address = "Hertfordshire",
	organization = "Academy of Marketing",
	url = "https://researchprofiles.herts.ac.uk/portal/files/7001478/GLOBAL_BRAND_CONFERENCE_2014_SCHEDULE_v7_31Mar.pdf"
}
Exportar RIS 
TY  - CPAPER
TI  - Understanding the private label prone shopper of yogurts 
T2  - Proceedings of the 9th Global Brand Conference of the Academy of Marketing´s Brand Corporate Identity and Reputation Special Interest Group
AU  - Brochado, A.
AU  - Marques, S.
PY  - 2014
CY  - Hertfordshire
UR  - https://researchprofiles.herts.ac.uk/portal/files/7001478/GLOBAL_BRAND_CONFERENCE_2014_SCHEDULE_v7_31Mar.pdf
ER  -