Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Vicente, P. & Lopes, I. (2015). When should I call you? An analysis of differences in demographics and responses according to respondents’ location in a mobile CATI survey. Social Science Computer Review. 33 (6), 766-778
Exportar Referência (IEEE) 
P. A. Duarte and I. I. Lopes,  "When should I call you? An analysis of differences in demographics and responses according to respondents’ location in a mobile CATI survey", in Social Science Computer Review, vol. 33, no. 6, pp. 766-778, 2015
Exportar BibTeX 
@article{duarte2015_1732198118359,
	author = "Vicente, P. and Lopes, I.",
	title = "When should I call you? An analysis of differences in demographics and responses according to respondents’ location in a mobile CATI survey",
	journal = "Social Science Computer Review",
	year = "2015",
	volume = "33",
	number = "6",
	doi = "10.1177/0894439314560696",
	pages = "766-778",
	url = "http://ssc.sagepub.com/content/33/6/766.full.pdf+html"
}
Exportar RIS 
TY  - JOUR
TI  - When should I call you? An analysis of differences in demographics and responses according to respondents’ location in a mobile CATI survey
T2  - Social Science Computer Review
VL  - 33
IS  - 6
AU  - Vicente, P.
AU  - Lopes, I.
PY  - 2015
SP  - 766-778
SN  - 0894-4393
DO  - 10.1177/0894439314560696
UR  - http://ssc.sagepub.com/content/33/6/766.full.pdf+html
AB  - Mobile phones are increasingly being used to collect social and marketing data, and some say it is just a question of time before they replace fixed phones. Although there is some evidence that much of the knowledge on computer-assisted telephone interviewing (CATI) surveys can be applied to mobile CATI surveys, the specificities of mobile communications must be given due consideration in the design and procedures for surveys using mobile phones. This study investigates whether the location of the respondent at the time of the interview—at home or outside the home—affects sample composition and responses in a mobile CATI survey. Although findings reveal several significant distinctions between the demographic characteristics of at-home and outside-home respondents, namely, sex, age, educational level, professional status, and the major contributor to household income, only a few differences were found in responses to behavioral and attitudinal items.
ER  -