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Loureiro, S. M. C., Koo, D.-M. & Breazeale, M. (2014). The role of affective commitment in driving environmental efforts: a cross-cultural study. In Juran Kim (Ed.), Proceeding of 2014 Global Marketing Conference -Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice . (pp. 66-84). Singapore
S. M. Loureiro et al., "The role of affective commitment in driving environmental efforts: a cross-cultural study", in Proceeding of 2014 Global Marketing Conf. -Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice , Juran Kim , Ed., Singapore, 2014, pp. 66-84
@inproceedings{loureiro2014_1765608090100,
author = "Loureiro, S. M. C. and Koo, D.-M. and Breazeale, M.",
title = "The role of affective commitment in driving environmental efforts: a cross-cultural study",
booktitle = "Proceeding of 2014 Global Marketing Conference -Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice ",
year = "2014",
editor = "Juran Kim ",
volume = "",
pages = "66-84",
publisher = "",
address = "Singapore",
organization = "GAMMA-Global marketing conference",
url = ""
}
TY - CPAPER TI - The role of affective commitment in driving environmental efforts: a cross-cultural study T2 - Proceeding of 2014 Global Marketing Conference -Bridging Asia and the World: Globalization of Marketing & Management Theory and Practice AU - Loureiro, S. M. C. AU - Koo, D.-M. AU - Breazeale, M. PY - 2014 SP - 66-84 CY - Singapore ER -
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