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Export Reference (APA) 
Silva, J. & Vanessa Leandro (2014). Benchmarking Operations Management education in the European Union. Proceedings of 21rst EurOMA - Operations Management in an Innovation Economy.
Export Reference (IEEE) 
J. M. Silva and V. A. Leandro,  "Benchmarking Operations Management education in the European Union", in Proc. of 21rst EurOMA - Operations Management in an Innovation Economy, Palermo, Sicily, Italy, 2014
Export BibTeX 
@misc{silva2014_1716019980980,
	author = "Silva, J. and Vanessa Leandro",
	title = "Benchmarking Operations Management education in the European Union",
	year = "2014",
	howpublished = "Digital",
	url = "http://www.euroma2014italy.org/scientificprogram/"
}
Export RIS 
TY  - CPAPER
TI  - Benchmarking Operations Management education in the European Union
T2  - Proceedings of 21rst EurOMA - Operations Management in an Innovation Economy
AU  - Silva, J.
AU  - Vanessa Leandro
PY  - 2014
CY  - Palermo, Sicily, Italy
UR  - http://www.euroma2014italy.org/scientificprogram/
AB  - This research aimed at strategically positioning a masters targeting Operations Managers education, by pursuing a benchmarking exercise within the EdUniversal ranking. The literature review identified different roles and required skills for Industrial Engineers and Operations Managers, while the empirical study justified the choice of the other programs to be compared, confirmed the adequateness of the ranking category and the Bologna influence. The resulting SWOT analysis suggested a growth strategy based on internationalization and networking, as well as adjustments to the selection, divulgation and contents. Strategy implementation already produced as results the upgrade to the 21rst position of the EdUniversal ranking.
ER  -