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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Ma, S. & Trigo, V. (2013). ZHU DANDAN (A): PROMOTIONS and TEACHING NOTE. IVEY CASE CENTER.
Exportar Referência (IEEE) 
S. Ma and V. M. Trigo,  "ZHU DANDAN (A): PROMOTIONS and TEACHING NOTE", in IVEY CASE CENTER, 2013
Exportar BibTeX 
@null{ma2013_1714766167572,
	year = "2013",
	url = "http://www.thecasecentre.org/educators/products/view?id=114248"
}
Exportar RIS 
TY  - GEN
TI  - ZHU DANDAN (A): PROMOTIONS and TEACHING NOTE
T2  - IVEY CASE CENTER
AU  - Ma, S.
AU  - Trigo, V.
PY  - 2013
DO  - 9B13C002; 8B13C002
UR  - http://www.thecasecentre.org/educators/products/view?id=114248
AB  - The generation born in China in the 1980s has become an important force in the country's labour market. Members of this generation were the first to grow up in a market economy with daily access to the Internet, and are considered to have different work values than past generations. Also, most were born and raised in single-child families and generally demonstrate more individualistic behaviours and less willingness to follow the norms of previous generations. This case describes the promotion story of Zhu Dandan, a member of the 1980s generation, and illustrates the different work values, behaviours and management style of her generation, as well as the challenges of managing it.
ER  -