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Mendonça, S., Pereira, T. S. & Godinho, M. M. (2004). Trademarks as an indicator of innovation and industrial change. Research Policy. 33 (9), 1385-1404

S. M. Mendonça et al.,  "Trademarks as an indicator of innovation and industrial change", in Research Policy, vol. 33, no. 9, pp. 1385-1404, 2004

@article{mendonça2004_1732206010130,
	author = "Mendonça, S. and Pereira, T. S. and Godinho, M. M.",
	title = "Trademarks as an indicator of innovation and industrial change",
	journal = "Research Policy",
	year = "2004",
	volume = "33",
	number = "9",
	doi = "10.1016/j.respol.2004.09.005",
	pages = "1385-1404",
	url = "https://www.sciencedirect.com/science/article/pii/S0048733304001222?via%3Dihub"
}

TY  - JOUR
TI  - Trademarks as an indicator of innovation and industrial change
T2  - Research Policy
VL  - 33
IS  - 9
AU  - Mendonça, S.
AU  - Pereira, T. S.
AU  - Godinho, M. M.
PY  - 2004
SP  - 1385-1404
SN  - 0048-7333
DO  - 10.1016/j.respol.2004.09.005
UR  - https://www.sciencedirect.com/science/article/pii/S0048733304001222?via%3Dihub
AB  - As innovation becomes an ever more central issue for the development of firms and world economies, so the need for improved assessments of innovative performance grows more urgent. This paper suggests that trademark analysis can contribute in capturing relevant aspects of innovation phenomena and the process of industrial change. We propose trademarks as a complementary indicator in the portfolio of available empirical tools of innovation studies and industrial dynamics. Our empirical exploration is based on a study of community trade marks (CTM), an intellectual property right granted in the European Union, and draws on recent research on trademarking trends in Portugal. Quantitative as well as qualitative data, including survey data from a representative sample of Portuguese manufacturing and services firms, are used to identify the advantages and limitations of this indicator.
ER  -