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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Loureiro, S. M. C. & Kaufmann, H. R. (2016). Committing Millennials towards recycling and environmental preservation. Journal of Promotion Management. 22 (2), 224-237
Exportar Referência (IEEE)
S. M. Loureiro and H. R. Kaufmann,  "Committing Millennials towards recycling and environmental preservation", in Journal of Promotion Management, vol. 22, no. 2, pp. 224-237, 2016
Exportar BibTeX
@article{loureiro2016_1721644526943,
	author = "Loureiro, S. M. C. and Kaufmann, H. R.",
	title = "Committing Millennials towards recycling and environmental preservation",
	journal = "Journal of Promotion Management",
	year = "2016",
	volume = "22",
	number = "2",
	doi = "10.1080/10496491.2016.1121736",
	pages = "224-237",
	url = "http://www.tandfonline.com/doi/abs/10.1080/10496491.2016.1121736"
}
Exportar RIS
TY  - JOUR
TI  - Committing Millennials towards recycling and environmental preservation
T2  - Journal of Promotion Management
VL  - 22
IS  - 2
AU  - Loureiro, S. M. C.
AU  - Kaufmann, H. R.
PY  - 2016
SP  - 224-237
SN  - 1049-6491
DO  - 10.1080/10496491.2016.1121736
UR  - http://www.tandfonline.com/doi/abs/10.1080/10496491.2016.1121736
AB  - The purpose of this study is to analyze antecedents and consequences of affective commitment toward recycling and environmental preservation. The study hypothesizes that individuals whose recycling and environmental preservation has great meaning for their inner self and a positive influence on the way others see them will be more committed to recycling. A sample of 364 individuals was used to test the model. Findings reveal the importance of pleasant arousal in reinforcing self-expressive recycling in order to increase the affective commitment. Committed individuals seem to be more willing to sacrifice for the cause and spread the word in its favor
ER  -