Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Loureiro, S. M. C. & Lopes, R. (2015). I want that smartphone! Sources of brand equity. Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment .
Exportar Referência (IEEE) 
S. M. Loureiro and R. A. Lopes,  "I want that smartphone! Sources of brand equity", in Conf. book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment , Verona, 2015
Exportar BibTeX 
@misc{loureiro2015_1734885757354,
	author = "Loureiro, S. M. C. and Lopes, R.",
	title = "I want that smartphone! Sources of brand equity",
	year = "2015",
	howpublished = "Ambos (impresso e digital)",
	url = "http://emrbi.org/wp-content/uploads/2015/09/euromed2015-book-of-proceedings.pdf"
}
Exportar RIS 
TY  - CPAPER
TI  - I want that smartphone! Sources of brand equity
T2  - Conference book proceedings of 8th EuroMed conference of the Euromed academy of business research- Innovation, entrepreneurship and sustainable value chain in a dynamic environment 
AU  - Loureiro, S. M. C.
AU  - Lopes, R.
PY  - 2015
CY  - Verona
UR  - http://emrbi.org/wp-content/uploads/2015/09/euromed2015-book-of-proceedings.pdf
ER  -