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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Pereira, H., Salgueiro, M. F. & Rita, P. (2016). Online purchase determinants of loyalty: the mediating effect of satisfaction in tourism. Journal of Retailing and Consumer Services. 30, 279-291
Exportar Referência (IEEE)
H. M. Pereira et al.,  "Online purchase determinants of loyalty: the mediating effect of satisfaction in tourism", in Journal of Retailing and Consumer Services, vol. 30, pp. 279-291, 2016
Exportar BibTeX
@article{pereira2016_1732249321245,
	author = "Pereira, H. and Salgueiro, M. F. and Rita, P.",
	title = "Online purchase determinants of loyalty: the mediating effect of satisfaction in tourism",
	journal = "Journal of Retailing and Consumer Services",
	year = "2016",
	volume = "30",
	number = "",
	doi = "10.1016/j.jretconser.2016.01.003",
	pages = "279-291",
	url = "http://www.sciencedirect.com/science/article/pii/S0969698916300066"
}
Exportar RIS
TY  - JOUR
TI  - Online purchase determinants of loyalty: the mediating effect of satisfaction in tourism
T2  - Journal of Retailing and Consumer Services
VL  - 30
AU  - Pereira, H.
AU  - Salgueiro, M. F.
AU  - Rita, P.
PY  - 2016
SP  - 279-291
SN  - 0969-6989
DO  - 10.1016/j.jretconser.2016.01.003
UR  - http://www.sciencedirect.com/science/article/pii/S0969698916300066
AB  - The purpose of this research is to investigate the impact of four online purchase determinants (website image, routine, website knowledge and innovativeness) on customer loyalty and the mediating effect of customer satisfaction within the context of e-commerce. The research model is tested using data collected from 3188 regular buyers of the national leader in the sector being studied. The statistical analyses were conducted within the Structural Equation Modeling framework. Results show that there is a complete mediating effect of e-customer satisfaction in the relationship between three online purchase determinants (website image, online routine and website knowledge) and e-customer loyalty. The research results provide an important insight into how e-companies can pursuit and use delight to highlight customers' loyalty. These results allow for a better understanding of customer specificities, with practical actions aimed at their real needs and expectations.
ER  -