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Langaro, D., Rita, P. & Salgueiro, M.F. (2012). The Role of Social Network Sites in Driving Customer Relationship Loyalty. 25th Annual Doctoral Colloquium of the European Marketing Academy (EMAC).
D. L. Souto et al., "The Role of Social Network Sites in Driving Customer Relationship Loyalty", in 25th Annu. Doctoral Colloq. of the European Marketing Academy (EMAC), Lisboa, 2012
@misc{souto2012_1764953338851,
author = "Langaro, D. and Rita, P. and Salgueiro, M.F.",
title = "The Role of Social Network Sites in Driving Customer Relationship Loyalty",
year = "2012",
howpublished = "Both (printed and digital)",
url = ""
}
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