Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Marques, S. (2016). The value of store choice criteria on perceived patronage intentions. 18th International Conference on Economics and Business Market Management.
Exportar Referência (IEEE) 
S. M. Marques,  "The value of store choice criteria on perceived patronage intentions", in 18th Int. Conf. on Economics and Business Market Management, Paris, 2016
Exportar BibTeX 
@misc{marques2016_1734882767840,
	author = "Marques, S.",
	title = "The value of store choice criteria on perceived patronage intentions",
	year = "2016",
	howpublished = "Outro",
	url = ""
}
Exportar RIS 
TY  - CPAPER
TI  - The value of store choice criteria on perceived patronage intentions
T2  - 18th International Conference on Economics and Business Market Management
AU  - Marques, S.
PY  - 2016
CY  - Paris
AB  - Research on how store environment cues influence consumers’ store choice decision criteria, such as store operations, product quality, monetary price, store image and sales promotion, is sparse. Especially absent research on the simultaneous impact of multiple store environment cues. The authors propose a comprehensive store choice model that includes: three types of store environment cues as exogenous constructs; various store choice criteria as possible mediating constructs, and store patronage intentions as an endogenous construct. On the basis of testing with a sample of 561 customers of hypermarkets, the model is partially supported. This study used structural equation modelling to test the proposed model.  
ER  -