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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Vicente, P. (2017). Exploring fieldwork effects in a mobile CATI survey. International Journal of Market Research. 59 (1), 57-76
Exportar Referência (IEEE)
P. A. Duarte,  "Exploring fieldwork effects in a mobile CATI survey", in Int. Journal of Market Research, vol. 59, no. 1, pp. 57-76, 2017
Exportar BibTeX
@article{duarte2017_1711639035781,
	author = "Vicente, P.",
	title = "Exploring fieldwork effects in a mobile CATI survey",
	journal = "International Journal of Market Research",
	year = "2017",
	volume = "59",
	number = "1",
	doi = "10.2501/ijmr-2016-054",
	pages = "57-76",
	url = "https://journals.sagepub.com/doi/abs/10.2501/IJMR-2016-054"
}
Exportar RIS
TY  - JOUR
TI  - Exploring fieldwork effects in a mobile CATI survey
T2  - International Journal of Market Research
VL  - 59
IS  - 1
AU  - Vicente, P.
PY  - 2017
SP  - 57-76
SN  - 1470-7853
DO  - 10.2501/ijmr-2016-054
UR  - https://journals.sagepub.com/doi/abs/10.2501/IJMR-2016-054
AB  - This study explores the effects of call attempts and time periods on call outcomes and sample composition. A mobile computer-assisted telephone interview survey was conducted to collect data from adult mobile phone users about use and attitudes towards mobile phones; paradata regarding call dispositions, time and day of the week of calls and number of call attempts was also available. The first call contact rate was approximately 27% and varied significantly across time periods; the rate fell to below 20% for the second call. Weekend time periods yielded higher contact rates than weekday time periods. The interview rate on the first call was 12% and decreased steadily in subsequent calls. Mobile phone numbers that yielded call rejection, voicemail or were busy on the first call were very difficult to convert into interview on the second call. The number of call attempts and time period of the calls affect sample composition, namely in relation to respondents’ age, educational level and area of residence. Future research and practical implications of the findings for mobile CATI surveys are discussed.
ER  -