Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Fortes, N., Rita, P. & Pagani, M. (2017). The effects of privacy concerns, perceived risk and trust on online purchasing behaviour. International Journal of Internet Marketing and Advertising. 11 (4), 307-329
Exportar Referência (IEEE)
N. Fortes et al.,  "The effects of privacy concerns, perceived risk and trust on online purchasing behaviour", in Int. Journal of Internet Marketing and Advertising, vol. 11, no. 4, pp. 307-329, 2017
Exportar BibTeX
@article{fortes2017_1782667652712,
	author = "Fortes, N. and Rita, P. and Pagani, M.",
	title = "The effects of privacy concerns, perceived risk and trust on online purchasing behaviour",
	journal = "International Journal of Internet Marketing and Advertising",
	year = "2017",
	volume = "11",
	number = "4",
	doi = "10.1504/IJIMA.2017.087269",
	pages = "307-329",
	url = "https://www.inderscienceonline.com/doi/abs/10.1504/IJIMA.2017.087269"
}
Exportar RIS
TY  - JOUR
TI  - The effects of privacy concerns, perceived risk and trust on online purchasing behaviour
T2  - International Journal of Internet Marketing and Advertising
VL  - 11
IS  - 4
AU  - Fortes, N.
AU  - Rita, P.
AU  - Pagani, M.
PY  - 2017
SP  - 307-329
SN  - 1477-5212
DO  - 10.1504/IJIMA.2017.087269
UR  - https://www.inderscienceonline.com/doi/abs/10.1504/IJIMA.2017.087269
AB  - This study aims to analyse how privacy concerns have an impact on the consumer's intention to make online purchases. A research model was developed establishing the mediating role of trust and perceived risks. The results of the empirical survey (n = 900) show that the relationship between privacy concerns and purchasing intention is partially mediated by trust, perceived risk, and attitude. The results of a multi-group analysis show a different impact of privacy concerns on trust and perceived risks for males and females. Implications and further research suggestions are presented.
ER  -