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The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.

Export Reference (APA) 
Oliveira, P. M., Rita, P. & Guerreiro, J. (2017). Playing with the Brain Through Advertising: Neurophysiological Methods’ Application to Tourism. In European Advertising Academy ICORIA 2017 Doctoral Colloquium.
Export Reference (IEEE) 
P. M. Oliveira et al.,  "Playing with the Brain Through Advertising: Neurophysiological Methods’ Application to Tourism", in European Advertising Academy ICORIA 2017 Doctoral Colloq., 2017
Export BibTeX 
@inproceedings{oliveira2017_1765575405764,
	author = "Oliveira, P. M. and Rita, P. and Guerreiro, J.",
	title = "Playing with the Brain Through Advertising: Neurophysiological Methods’ Application to Tourism",
	booktitle = "European Advertising Academy ICORIA 2017 Doctoral Colloquium",
	year = "2017",
	editor = "",
	volume = "",
	number = "",
	series = "",
	publisher = "",
	address = "",
	organization = ""
}
Export RIS 
TY  - CPAPER
TI  - Playing with the Brain Through Advertising: Neurophysiological Methods’ Application to Tourism
T2  - European Advertising Academy ICORIA 2017 Doctoral Colloquium
AU  - Oliveira, P. M.
AU  - Rita, P.
AU  - Guerreiro, J.
PY  - 2017
SN  - 0000-0000
ER  -