Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Bilro, R.G., Loureiro, S. M. C. & Marques, M. I. (2017). Leaving footprints on online brand communities: the role of positive and negative engagement on commitment. In EMAC (Ed.), Conference book proceedings of the 46th European Marketing Academy Conference - EMAC 2017.
Exportar Referência (IEEE) 
R. J. Bilro et al.,  "Leaving footprints on online brand communities: the role of positive and negative engagement on commitment", in Conf. book proceedings of the 46th European Marketing Academy Conf. - EMAC 2017, EMAC, Ed., 2017
Exportar BibTeX 
@inproceedings{bilro2017_1734885102875,
	author = "Bilro, R.G. and Loureiro, S. M. C. and Marques, M. I.",
	title = "Leaving footprints on online brand communities: the role of positive and negative engagement on commitment",
	booktitle = "Conference book proceedings of the 46th European Marketing Academy Conference - EMAC 2017",
	year = "2017",
	editor = "EMAC",
	volume = "",
	number = "",
	series = "",
	publisher = "",
	address = "",
	organization = "",
	url = "https://ciencia.iscte-iul.pt/publications/leaving-footprints-on-online-brand-communities-the-role-of-positive-and-negative-engagement-on/38400?lang=en"
}
Exportar RIS 
TY  - CPAPER
TI  - Leaving footprints on online brand communities: the role of positive and negative engagement on commitment
T2  - Conference book proceedings of the 46th European Marketing Academy Conference - EMAC 2017
AU  - Bilro, R.G.
AU  - Loureiro, S. M. C.
AU  - Marques, M. I.
PY  - 2017
UR  - https://ciencia.iscte-iul.pt/publications/leaving-footprints-on-online-brand-communities-the-role-of-positive-and-negative-engagement-on/38400?lang=en
ER  -