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Bicho, M., Nikolaeva, R., Lages, C. & Ferreira, F. (2017). Hybrid Micro-Enterprises – Founding Motives and the Meaning of Success. 1st IESE-LUISS Conference on Responsibility, Sustainability and Social Entrepreneurship.

M. L. Bicho et al.,  "Hybrid Micro-Enterprises – Founding Motives and the Meaning of Success", in 1st IESE-LUISS Conf. on Responsibility, Sustainability and Social Entrepreneurship, Rome, 2017

@misc{bicho2017_1734531194640,
	author = "Bicho, M. and Nikolaeva, R. and Lages, C. and Ferreira, F.",
	title = "Hybrid Micro-Enterprises – Founding Motives and the Meaning of Success",
	year = "2017",
	howpublished = "Ambos (impresso e digital)",
	url = "http://www.iese.edu/en/faculty-research/events/iese-luiss-conference-responsability-sustainability-social-entrepreneurship/journal-business-ethics/"
}

TY  - CPAPER
TI  - Hybrid Micro-Enterprises – Founding Motives and the Meaning of Success
T2  - 1st IESE-LUISS Conference on Responsibility, Sustainability and Social Entrepreneurship
AU  - Bicho, M.
AU  - Nikolaeva, R.
AU  - Lages, C.
AU  - Ferreira, F.
PY  - 2017
CY  - Rome
UR  - http://www.iese.edu/en/faculty-research/events/iese-luiss-conference-responsability-sustainability-social-entrepreneurship/journal-business-ethics/
AB  - This research explores hybrid micro-entrepreneurs’ founding motivations and their transformations
into visions of success. We conduct two studies – one exploring the founding motivations and a
second one the perceptions of success – taking the managers’ point of view in the context of
hybrid enterprises pursuing both economic and non-economic goals. We find that entrepreneurs
are driven mostly by non-economic goals, which are later reflected in their vision of success. To
build the evaluation framework we applied a multiple-criteria decision analysis with a practical
application of deriving participants’ scores. The success framework consists of seven indicators:
training, professional development, marketing, management, external factors, infra-structures and
organizational aspects. Human capital factors are perceived as the most important for success –
translating the professional motivations for founding. Reversely, external factors, which are
usually considered crucial to attain legitimacy and longevity, are perceived the least important
factors. Given the findings, are hybrid micro-entrepreneurs ready to succeed?
ER  -