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da Cunha, N. P. & Loureiro, S. M. C. (2017). Brand Power and Brand Focus as facilitators of relationship Quality in the wine sector. Proceeding of the 5th International Consumer-brand relationship.
N. P. Cunha and S. M. Loureiro, "Brand Power and Brand Focus as facilitators of relationship Quality in the wine sector", in Proceeding of the 5th Int. Consumer-brand relationship, Porto, 2017
@misc{cunha2017_1732414107222, author = "da Cunha, N. P. and Loureiro, S. M. C.", title = "Brand Power and Brand Focus as facilitators of relationship Quality in the wine sector", year = "2017" }