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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Santos, M-C., Trindade, G., Laureano, Raul M. S., Silva, Tiago, Wolf, Christian & Santos, M. (2017). DIFFERENTIATION CHALLENGES IN SOCIAL CROWDFUNDING. IX International Congress on Teaching Cases related to Public and Nonprofit Marketing.
Exportar Referência (IEEE) 
M. D. Santos et al.,  "DIFFERENTIATION CHALLENGES IN SOCIAL CROWDFUNDING", in IX Int. Congr. on Teaching Cases related to Public and Nonprofit Marketing, 2017
Exportar BibTeX 
@misc{santos2017_1714712255549,
	author = "Santos, M-C. and Trindade, G. and Laureano, Raul M. S. and Silva, Tiago and Wolf, Christian and Santos, M.",
	title = "DIFFERENTIATION CHALLENGES IN SOCIAL CROWDFUNDING",
	year = "2017"
}
Exportar RIS 
TY  - CPAPER
TI  - DIFFERENTIATION CHALLENGES IN SOCIAL CROWDFUNDING
T2  - IX International Congress on Teaching Cases related to Public and Nonprofit Marketing
AU  - Santos, M-C.
AU  - Trindade, G.
AU  - Laureano, Raul M. S.
AU  - Silva, Tiago
AU  - Wolf, Christian
AU  - Santos, M.
PY  - 2017
AB  - PPL is the first Portuguese digital crowdfunding platform and continues to be the country’s leading platform, especially for social and non-profit projects. Crowdfunding platforms are online tools facilitating the collection of small, individual donations to finance the implementation of projects. They have become numerous and more commonly used because of the bridge they establish between entrepeneurs and their investors, with more proximity/visibility, and by overcoming geographical barriers.
Taking into consideration data obtained from the PPL between August 2011 and March 2016, this case analyses the critical success factors for non-profit projects to be financed, and those that bring visibility and competitive edge to a crowdfunding platform, making it the more likely choice for entrepeneurs

ER  -