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Loureiro, S. M. C., Serra, J. & Guerreiro, J. (2018). Fashion Brands Communicating and Interacting in Instagram: A Netnography Approach. 2018 Global Marketing Conference at Tokyo.
S. M. Loureiro et al., "Fashion Brands Communicating and Interacting in Instagram: A Netnography Approach", in 2018 Global Marketing Conf. at Tokyo, Tokyo, 2018
@misc{loureiro2018_1732202300286, author = "Loureiro, S. M. C. and Serra, J. and Guerreiro, J.", title = "Fashion Brands Communicating and Interacting in Instagram: A Netnography Approach", year = "2018" }