Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Mendonça, S. (2018). The intellectual  private  property  of  public  powers:  Cities  and  regions  as  owners  of  brand  names  and commercial signatures . 2018 Annual  Conference of  EPIP.
Exportar Referência (IEEE) 
S. M. Mendonça,  "The intellectual  private  property  of  public  powers:  Cities  and  regions  as  owners  of  brand  names  and commercial signatures ", in 2018 Annu.  Conf. of  EPIP, Berlin, 2018
Exportar BibTeX 
@misc{mendonça2018_1734880202183,
	author = "Mendonça, S.",
	title = "The intellectual  private  property  of  public  powers:  Cities  and  regions  as  owners  of  brand  names  and commercial signatures ",
	year = "2018",
	howpublished = "Outro",
	url = "http://epip2018.org/"
}
Exportar RIS 
TY  - CPAPER
TI  - The intellectual  private  property  of  public  powers:  Cities  and  regions  as  owners  of  brand  names  and commercial signatures 
T2  - 2018 Annual  Conference of  EPIP
AU  - Mendonça, S.
PY  - 2018
CY  - Berlin
UR  - http://epip2018.org/
AB  - This  work  explores  the  trends  and   possible  implications  of  the  phenomenon  of  the
(public) ownership of (private) intangible property. It presents the trademark footprint of 14 large European cities  and  compares  their  different  marketing  trajectories.  It  also  reviews,  for  the  Portuguese  case, the  recent  rise  of  local  trademarking  behaviour  by  the  municipal  authorities  of  smaller  cities  and regions. The possible reasons for these developments are investigated.
ER  -