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Export Reference (APA)
Garcia Ruiz, M. (2018). Lumina Cascais, local impact of a creative international event. CREATOUR, 2nd International Conference. Emerging and Future Trends in Creative Tourism. 
Export Reference (IEEE)
M. G. Ruiz,  "Lumina Cascais, local impact of a creative international event", in CREATOUR, 2nd Int. Conf.. Emerging and Future Trends in Creative Tourism. , Braga, 2018
Export BibTeX
@misc{ruiz2018_1716149171403,
	author = "Garcia Ruiz, M.",
	title = "Lumina Cascais, local impact of a creative international event",
	year = "2018",
	howpublished = "Other",
	url = "https://creatourconference.weebly.com/uploads/4/2/7/8/42784403/abstracts_book_-_final__v2_05.07.pdf"
}
Export RIS
TY  - CPAPER
TI  - Lumina Cascais, local impact of a creative international event
T2  - CREATOUR, 2nd International Conference. Emerging and Future Trends in Creative Tourism. 
AU  - Garcia Ruiz, M.
PY  - 2018
CY  - Braga
UR  - https://creatourconference.weebly.com/uploads/4/2/7/8/42784403/abstracts_book_-_final__v2_05.07.pdf
AB  - CREATOUR, 2nd International Conference. Emerging and Future Trends in Creative Tourism. University of Minho. Braga, Portugal

Understanding consumerism practices is critically important for tourism development, and event
conceptualization. Knowing about visitors’ behaviour is need in order to design an effective and
efficient festival, which guarantee a positive impact on local business and international reputation.
This is especially important when we talk about events that take place in small or medium cities.
This paper describes the case study of Lumina Cascais (2017), the most important festival of light
in Portugal and founder member of the international festival of light network Spectrum. 

This mixmethod work (ethnography and web based survey [n=440]) was conducted during the sixth edition of this festival and intended to profile the visitor, to know who walks in the street; review their
expectations, reasons why to visit a creative event; and to know how much and where do they
spent during this three days event. Findings suggest that this kind of event represent an important
economic impact and an excellent promotion opportunity for the culture and the arts at the same
time that helps on the construction of city branding, linking creative values to the name of the
host city.

ER  -