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Silva, J. M. & Simões, J. R. (2018). Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster . In 25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics. Budapest: Euroma.
J. M. Silva and J. R. Simões, "Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster ", in 25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics, Budapest, Euroma, 2018
@inproceedings{silva2018_1732221591123, author = "Silva, J. M. and Simões, J. R.", title = "Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster ", booktitle = "25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics", year = "2018", editor = "", volume = "", number = "", series = "", publisher = "Euroma", address = "Budapest", organization = "Euroma", url = "http://euroma2018.org/" }
TY - CPAPER TI - Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster T2 - 25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics AU - Silva, J. M. AU - Simões, J. R. PY - 2018 CY - Budapest UR - http://euroma2018.org/ AB - The introduction of advanced services in a servitization business model is under close scrutiny for a SME supplying advanced technologies. The proposed conceptual model is based on three cornerstones, i.e. strategy, organizational structure, ICT requirements. It was developed and checked by using data from semi-structured interviews, unstructured observations and documentation surveying. The outcomes significance support the model usefulness within the Ornamental Stones cluster. Virtual Breeding Environments/Virtual Organizations, Digital Business Platforms, Industry4.0 and open innovation appear to be required to leverage progress towards advanced servitization and so, promote competitive advantage and cluster survival. INOVSTONE4.0 illustrates a collaborative initiative within this domain. ER -