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Silva, J. & Simões, J. (2018). Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster. 25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics.
J. M. Silva and J. Simões, "Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster", in 25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics, Budapest, 2018
@misc{silva2018_1732202370617, author = "Silva, J. and Simões, J.", title = "Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster", year = "2018", howpublished = "Digital" }
TY - CPAPER TI - Definition of requirements to pursue a Servitization Strategy in SME: the case of AMT firms in the Ornamental Stones cluster T2 - 25th EurOMA – To Serve, to Produce and to Servitize in the Era of Networks, Big Data, and Analytics AU - Silva, J. AU - Simões, J. PY - 2018 CY - Budapest AB - The introduction of advanced services in a servitization business model is under close scrutiny for a SME supplying advanced technologies. The proposed conceptual model is based on three cornerstones, i.e. strategy, organizational structure, ICT requirements. It was developed and checked by using data from semi-structured interviews, unstructured observations and documentation surveying. The outcomes significance support the model usefulness within the Ornamental Stones cluster. Virtual Breeding Environments/Virtual Organizations, Digital Business Platforms, Industry4.0 and open innovation appear to be required to leverage progress towards advanced servitization and so, promote competitive advantage and cluster survival. INOVSTONE4.0 illustrates a collaborative initiative within this domain. ER -