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Menezes, J. & Luís ferreira (2017). MARKET INNOVATION THROUGH A SERVICE ECOSYSTEMS PERSPECTIVE. QUIS15.
J. C. Menezes and L. Ferreira, "MARKET INNOVATION THROUGH A SERVICE ECOSYSTEMS PERSPECTIVE", in QUIS15, Porto, 2017
@misc{menezes2017_1766674578720,
author = "Menezes, J. and Luís ferreira",
title = "MARKET INNOVATION THROUGH A SERVICE ECOSYSTEMS PERSPECTIVE",
year = "2017"
}
TY - CPAPER TI - MARKET INNOVATION THROUGH A SERVICE ECOSYSTEMS PERSPECTIVE T2 - QUIS15 AU - Menezes, J. AU - Luís ferreira PY - 2017 CY - Porto AB - This paper explores the roles of practices and institutions in market innovation. In the Service, Strategic Management and Organizational literatures there are now frequent calls for microfoundations in order to refine a service-ecosystems perspective by a trans-disciplinary approach through institutional theories. Through a longitudinal study of a multinational chain we argue about the importance of considering the value co-creation processes as a combinational view in enabling innovation of: institutional knowledge top down influence; and a multi-actor collective actions in convergent and continual adjustments emergency. In these ongoing movements we stand coopetitive tensions are inherent to the service eco-systems approach. ER -
English