Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Pinto, F. R. & Loureiro, S. M. C. (2019). Authenticity in international marketing field: Systematic literature review. In Vrontis, D., Weber, Y. and Tsoukatos, E. (Ed.), 12th Annual Conference of the EuroMed Academy of Business: Business Management Theories and Practices in a Dynamic Competitive Environment. (pp. 1816-1820). Thessaloniki, Greece: EuroMed Press.
Exportar Referência (IEEE) 
F. D. Pinto and S. M. Loureiro,  "Authenticity in international marketing field: Systematic literature review", in 12th Annu. Conf. of the EuroMed Academy of Business: Business Management Theories and Practices in a Dynamic Competitive Environment, Vrontis, D., Weber, Y. and Tsoukatos, E., Ed., Thessaloniki, Greece, EuroMed Press, 2019, pp. 1816-1820
Exportar BibTeX 
@inproceedings{pinto2019_1732206708425,
	author = "Pinto, F. R. and Loureiro, S. M. C.",
	title = "Authenticity in international marketing field: Systematic literature review",
	booktitle = "12th Annual Conference of the EuroMed Academy of Business: Business Management Theories and Practices in a Dynamic Competitive Environment",
	year = "2019",
	editor = "Vrontis, D., Weber, Y. and Tsoukatos, E.",
	volume = "",
	number = "",
	series = "",
	pages = "1816-1820",
	publisher = "EuroMed Press",
	address = "Thessaloniki, Greece",
	organization = "EuroMed",
	url = "https://euromed2019.com/"
}
Exportar RIS 
TY  - CPAPER
TI  - Authenticity in international marketing field: Systematic literature review
T2  - 12th Annual Conference of the EuroMed Academy of Business: Business Management Theories and Practices in a Dynamic Competitive Environment
AU  - Pinto, F. R.
AU  - Loureiro, S. M. C.
PY  - 2019
SP  - 1816-1820
SN  - 2547-8516
CY  - Thessaloniki, Greece
UR  - https://euromed2019.com/
AB  - Purpose:This study aims to usea systematic literature review process to get the state of the art on the concept of authenticity in marketing field. The review question defined is: “What marketing research has been conducted on authenticity in international marketing until now and whatcould be future avenues for research?”.
ER  -