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Export Reference (APA) 
Marques, S., Salgueiro, M. F. & Carvalho, J. C. de. (2009). The influence of multiple store choice criteria on perceived patronage intentions. In 38th EMAC Conference. Nantes, França: European Marketing Academy.
Export Reference (IEEE) 
S. M. Marques et al.,  "The influence of multiple store choice criteria on perceived patronage intentions", in 38th EMAC Conf., Nantes, França, European Marketing Academy, 2009
Export BibTeX 
@inproceedings{marques2009_1716125657705,
	author = "Marques, S. and Salgueiro, M. F. and Carvalho, J. C. de.",
	title = "The influence of multiple store choice criteria on perceived patronage intentions",
	booktitle = "38th EMAC Conference",
	year = "2009",
	editor = "",
	volume = "",
	number = "",
	series = "",
	publisher = "European Marketing Academy",
	address = "Nantes, França",
	organization = "European Marketing Academy",
	url = "https://www.emac-online.org/emac-annual-conference/past-conferences"
}
Export RIS 
TY  - CPAPER
TI  - The influence of multiple store choice criteria on perceived patronage intentions
T2  - 38th EMAC Conference
AU  - Marques, S.
AU  - Salgueiro, M. F.
AU  - Carvalho, J. C. de.
PY  - 2009
CY  - Nantes, França
UR  - https://www.emac-online.org/emac-annual-conference/past-conferences
AB  - Research on how store environment cues influence consumers’ store choice decision criteria, such as store operations, product quality, monetary price, store image and sales promotion, is sparse. Especially absent research on the simultaneous impact of multiple store environment cues. The authors propose a comprehensive store choice model that includes: three types of store environment cues as exogenous constructs; various store choice criteria as possible mediating constructs, and store patronage intentions as an endogenous construct. On the basis of testing with a sample of 561 customers of hypermarkets, the model is partially supported. This study used structural equation modelling to test the proposed model.  
ER  -