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Brandão, Amélia, Eva Pinho & Rodrigues, P. (2019). Antecedents and consequences of luxury brand engagement in social media. Spanish Journal of Marketing - ESIC. 23 (2), 163-183
B. Amélia et al., "Antecedents and consequences of luxury brand engagement in social media", in Spanish Journal of Marketing - ESIC, vol. 23, no. 2, pp. 163-183, 2019
@article{amélia2019_1764961490683,
author = "Brandão, Amélia and Eva Pinho and Rodrigues, P.",
title = "Antecedents and consequences of luxury brand engagement in social media",
journal = "Spanish Journal of Marketing - ESIC",
year = "2019",
volume = "23",
number = "2",
doi = "10.1108/SJME-11-2018-0052",
pages = "163-183"
}
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