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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Alturas, B. & Santos, M-C. (2003). Determinants of direct selling: The consumer perspective . 16th EIASM/EMAC Doctoral Colloquium.
Exportar Referência (IEEE)
B. A. Alturas and M. D. Santos,  "Determinants of direct selling: The consumer perspective ", in 16th EIASM/EMAC Doctoral Colloq., Glasgow, 2003
Exportar BibTeX
@misc{alturas2003_1732676112010,
	author = "Alturas, B. and Santos, M-C.",
	title = "Determinants of direct selling: The consumer perspective ",
	year = "2003",
	howpublished = "Impresso"
}
Exportar RIS
TY  - CPAPER
TI  - Determinants of direct selling: The consumer perspective 
T2  - 16th EIASM/EMAC Doctoral Colloquium
AU  - Alturas, B.
AU  - Santos, M-C.
PY  - 2003
CY  - Glasgow
AB  - Direct selling is exhibiting substantial growth in sales revenues and number of salespeople involved. But, the relationship between customer satisfaction and direct selling has not yet been studied. In this paper, we propose a model for the determinants of consumer choice of direct selling.
ER  -