Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Moro, S., Laureano, Raul M. S. & Cortez, P (2012). Enhancing Bank Direct Marketing through Data Mining. In Paulo Rita (Ed.), European Marketing Academy Conference (EMAC 2012). (pp. 1-8). Lisboa: ISCTE-IUL / EMAC.
Exportar Referência (IEEE)
S. M. Moro et al.,  "Enhancing Bank Direct Marketing through Data Mining", in European Marketing Academy Conf. (EMAC 2012), Paulo Rita, Ed., Lisboa, ISCTE-IUL / EMAC, 2012, pp. 1-8
Exportar BibTeX
@inproceedings{moro2012_1734904304879,
	author = "Moro, S. and Laureano, Raul M. S. and Cortez, P",
	title = "Enhancing Bank Direct Marketing through Data Mining",
	booktitle = "European Marketing Academy Conference (EMAC 2012)",
	year = "2012",
	editor = "Paulo Rita",
	volume = "",
	pages = "1-8",
	publisher = "ISCTE-IUL / EMAC",
	address = "Lisboa",
	organization = "ISCTE-IUL / EMAC",
	url = "http://www.emac2012.org/r/home"
}
Exportar RIS
TY  - CPAPER
TI  - Enhancing Bank Direct Marketing through Data Mining
T2  - European Marketing Academy Conference (EMAC 2012)
AU  - Moro, S.
AU  - Laureano, Raul M. S.
AU  - Cortez, P
PY  - 2012
SP  - 1-8
CY  - Lisboa
UR  - http://www.emac2012.org/r/home
ER  -