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Guerreiro, J., Loureiro, S. M. C., Bilro, R.G. & Policarpo, P. (2020). Exploring young artists’ digital performance: the impact of online community engagement and co-creation on brand love. 2020 Global Marketing Conference at Seoul.
J. R. Guerreiro et al., "Exploring young artists’ digital performance: the impact of online community engagement and co-creation on brand love", in 2020 Global Marketing Conf. at Seoul, Seul, 2020
@misc{guerreiro2020_1732200570086, author = "Guerreiro, J. and Loureiro, S. M. C. and Bilro, R.G. and Policarpo, P.", title = "Exploring young artists’ digital performance: the impact of online community engagement and co-creation on brand love", year = "2020", howpublished = "Ambos (impresso e digital)" }