Export Publication
The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.
Guerreiro, J., Loureiro, S. M. C., Bilro, R.G. & Policarpo, P. (2020). Exploring young artists’ digital performance: the impact of online community engagement and co-creation on brand love. 2020 Global Marketing Conference at Seoul.
J. R. Guerreiro et al., "Exploring young artists’ digital performance: the impact of online community engagement and co-creation on brand love", in 2020 Global Marketing Conf. at Seoul, Seul, 2020
@misc{guerreiro2020_1765613163860,
author = "Guerreiro, J. and Loureiro, S. M. C. and Bilro, R.G. and Policarpo, P.",
title = "Exploring young artists’ digital performance: the impact of online community engagement and co-creation on brand love",
year = "2020",
howpublished = "Both (printed and digital)"
}
Português