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Salminen, J., Jung, S.-G., Santos, J. M., Kamel, A. M. S. & Jansen, B. J. (2021). Picturing it!: The efect of image styles on user perceptions of personas. In Kitamura, Y., & Quigley, A. (Ed.), CHI '21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems. (pp. 1-16). Yokohama: Association for Computing Machinery.

J. Salminen et al.,  "Picturing it!: The efect of image styles on user perceptions of personas", in CHI '21: Proc. of the 2021 CHI Conf. on Human Factors in Computing Systems, Kitamura, Y., & Quigley, A., Ed., Yokohama, Association for Computing Machinery, 2021, pp. 1-16

@inproceedings{salminen2021_1732207139435,
	author = "Salminen, J. and Jung, S.-G. and Santos, J. M. and Kamel, A. M. S. and Jansen, B. J.",
	title = "Picturing it!: The efect of image styles on user perceptions of personas",
	booktitle = "CHI '21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems",
	year = "2021",
	editor = "Kitamura, Y., & Quigley, A.",
	volume = "",
	number = "",
	series = "",
	doi = "10.1145/3411764.3445360",
	pages = "1-16",
	publisher = "Association for Computing Machinery",
	address = "Yokohama",
	organization = "",
	url = "https://dl.acm.org/doi/proceedings/10.1145/3411764"
}

TY  - CPAPER
TI  - Picturing it!: The efect of image styles on user perceptions of personas
T2  - CHI '21: Proceedings of the 2021 CHI Conference on Human Factors in Computing Systems
AU  - Salminen, J.
AU  - Jung, S.-G.
AU  - Santos, J. M.
AU  - Kamel, A. M. S.
AU  - Jansen, B. J.
PY  - 2021
SP  - 1-16
DO  - 10.1145/3411764.3445360
CY  - Yokohama
UR  - https://dl.acm.org/doi/proceedings/10.1145/3411764
AB  - Though photographs of real people are typically used to portray personas, there is little research into the potential advantages or disadvantages of using such images, relative to other image styles. We conducted an experiment with 149 participants, testing the effects of six different image styles on user perceptions and personality traits that are attributed to personas by the participants. Results show that perceptions of clarity, completeness, consistency, credibility, and empathy for a persona increase with picture realism. Personas with more realistic pictures are also perceived as more agreeable, open, and emotionally stable, with higher confidence in these assessments. We also find evidence of the uncanny valley effect, with realistic cartoon personas experiencing a decrease in the user perception scores.
ER  -