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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Loureiro, S. M. C., Roschk, H., Ali, F. & Friedmann, E. (2022). Cognitive image, mental imagery, and responses (CI-MI-R): Mediation and moderation effects. Journal of Travel Research. 61 (4), 903-920
Exportar Referência (IEEE) 
S. M. Loureiro et al.,  "Cognitive image, mental imagery, and responses (CI-MI-R): Mediation and moderation effects", in Journal of Travel Research, vol. 61, no. 4, pp. 903-920, 2022
Exportar BibTeX 
@article{loureiro2022_1713554207862,
	author = "Loureiro, S. M. C. and Roschk, H. and Ali, F. and Friedmann, E.",
	title = "Cognitive image, mental imagery, and responses (CI-MI-R): Mediation and moderation effects",
	journal = "Journal of Travel Research",
	year = "2022",
	volume = "61",
	number = "4",
	doi = "10.1177/00472875211004768",
	pages = "903-920",
	url = "https://journals.sagepub.com/home/jtr"
}
Exportar RIS 
TY  - JOUR
TI  - Cognitive image, mental imagery, and responses (CI-MI-R): Mediation and moderation effects
T2  - Journal of Travel Research
VL  - 61
IS  - 4
AU  - Loureiro, S. M. C.
AU  - Roschk, H.
AU  - Ali, F.
AU  - Friedmann, E.
PY  - 2022
SP  - 903-920
SN  - 0047-2875
DO  - 10.1177/00472875211004768
UR  - https://journals.sagepub.com/home/jtr
AB  - As intangible experiences are crucial for approach tendencies toward a destination, this research proposes the CI-MI-R framework linking cognitive image (CI) to response (R) via mental imagery (MI). Cosmopolitanism, escapism, and cognitive thinking style are examined as moderators in the relationship between cognitive image and mental imagery. Two studies from USA and Germany confirmed the role of mental imagery as a mediator between cognitive image and tourist response. The three segmentation-based moderators decrease the strength of the link between cognitive image and mental imagery, suggesting that targeting tourists, who are low (high) in cosmopolitanism, escapism, and cognitive thinking style, with cognitive images will be more (less) effective in increasing their mental imagery of the destination and subsequently approach responses.
ER  -