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Costa, C. M. (2022). Beyond organisational borders: The soft power of innovation in the health sector; comment on what managers find important for implementation of innovations in the healthcare sector – Practice through six management perspectives. International Journal of Health Policy and Management. 11 (12), 3125-3128
C. M. Costa, "Beyond organisational borders: The soft power of innovation in the health sector; comment on what managers find important for implementation of innovations in the healthcare sector – Practice through six management perspectives", in Int. Journal of Health Policy and Management, vol. 11, no. 12, pp. 3125-3128, 2022
@article{costa2022_1732189280507, author = "Costa, C. M.", title = "Beyond organisational borders: The soft power of innovation in the health sector; comment on what managers find important for implementation of innovations in the healthcare sector – Practice through six management perspectives", journal = "International Journal of Health Policy and Management", year = "2022", volume = "11", number = "12", doi = "10.34172/IJHPM.2022.7270", pages = "3125-3128", url = "https://www.ijhpm.com/article_4288.html" }
TY - JOUR TI - Beyond organisational borders: The soft power of innovation in the health sector; comment on what managers find important for implementation of innovations in the healthcare sector – Practice through six management perspectives T2 - International Journal of Health Policy and Management VL - 11 IS - 12 AU - Costa, C. M. PY - 2022 SP - 3125-3128 SN - 2322-5939 DO - 10.34172/IJHPM.2022.7270 UR - https://www.ijhpm.com/article_4288.html AB - Health is not just a physiological state, it is also a relational phenomenon. This means health is a collective challenge, often a cross-border one. Diplomacy in the health sector has progressively received more attention from formal actors (national states, international organisations, etc) but after the coronavirus disease 2019 (COVID-19) challenge, this attention became a global emergency mobilising an expansive set of knowledge-seeking players (industry, research networks, civil society, etc). This paper comments on and leverages the contribution by Palm and Feschier on innovation management at the organisational level to address a complementary dimension: the internationalization process, and the need for a particular set of skills and routines to make innovations travel through different markets and regulatory contexts. Our argument is that marketing (knowing about customers) and diplomacy (understanding framing institutions) constitute a set of dynamic capabilities (soft power) that are critical for the effective internationalization of innovation. ER -