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Portela, S. & Menezes, R. (2009). Modeling Customer Churn: An Application of Duration Models. Australian and New Zealand Marketing Academy Conference.
S. M. Portela and R. M. Menezes, "Modeling Customer Churn: An Application of Duration Models", in Australian and New Zealand Marketing Academy Conf., Melbourne, 2009
@misc{portela2009_1734885135772, author = "Portela, S. and Menezes, R.", title = "Modeling Customer Churn: An Application of Duration Models", year = "2009", howpublished = "Digital", url = "" }