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The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.

Export Reference (APA) 
Portela, S. & Menezes, R. (2010). Applying Survival Analysis on Customer Churn Management. European Marketing Academy Conference (EMAC).
Export Reference (IEEE) 
S. M. Portela and R. M. Menezes,  "Applying Survival Analysis on Customer Churn Management", in European Marketing Academy Conf. (EMAC), Copenhaga, 2010
Export BibTeX 
@misc{portela2010_1769466353916,
	author = "Portela, S. and Menezes, R.",
	title = "Applying Survival Analysis on Customer Churn Management",
	year = "2010",
	howpublished = "Digital",
	url = ""
}
Export RIS 
TY  - CPAPER
TI  - Applying Survival Analysis on Customer Churn Management
T2  - European Marketing Academy Conference (EMAC)
AU  - Portela, S.
AU  - Menezes, R.
PY  - 2010
CY  - Copenhaga
ER  -