Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Loureiro, S. M. C. & Kastenholz, E. (2011). Corporate reputation, satisfaction, delight, and loyalty towards rural lodging units in Portugal. International Journal of Hospitality Management. 30 (3), 575-583
Exportar Referência (IEEE) 
S. M. Loureiro and E. Kastenholz,  "Corporate reputation, satisfaction, delight, and loyalty towards rural lodging units in Portugal", in Int. Journal of Hospitality Management, vol. 30, no. 3, pp. 575-583, 2011
Exportar BibTeX 
@article{loureiro2011_1714794658017,
	author = "Loureiro, S. M. C. and Kastenholz, E.",
	title = "Corporate reputation, satisfaction, delight, and loyalty towards rural lodging units in Portugal",
	journal = "International Journal of Hospitality Management",
	year = "2011",
	volume = "30",
	number = "3",
	doi = "10.1016/j.ijhm.2010.10.007",
	pages = "575-583",
	url = "http://www.sciencedirect.com/science/article/pii/S0278431910001313?via%3Dihub"
}
Exportar RIS 
TY  - JOUR
TI  - Corporate reputation, satisfaction, delight, and loyalty towards rural lodging units in Portugal
T2  - International Journal of Hospitality Management
VL  - 30
IS  - 3
AU  - Loureiro, S. M. C.
AU  - Kastenholz, E.
PY  - 2011
SP  - 575-583
SN  - 0278-4319
DO  - 10.1016/j.ijhm.2010.10.007
UR  - http://www.sciencedirect.com/science/article/pii/S0278431910001313?via%3Dihub
AB  - This paper enriches the model of delight and satisfaction that Oliver et al. (1997) propose and Finn (2005) modifies, with a suggested causal relationship between disconfirmation and arousal and the introduction of two new variables: the lodging unit's corporate reputation and perceived quality. The modified model is applied to rural tourism accommodations in Portugal and validated using PLS (Partial Least Squares). The results suggest that the lodging unit's reputation is a more significant determinant of loyalty than satisfaction or even delight. This study further supports the conceptualization of customer delight and customer satisfaction as distinct constructs. Results may help managers of rural tourism accommodations to develop and implement more successful relationship marketing strategies.
ER  -